THE ALL-BRAND STORY
Built on Relationships. Moving Forward Together.
Our story
About All-Brand New England
For more than 22 years, All-Brand New England has built relationships with our customers and the communities we serve. What started in Lawrence, Massachusetts has grown into a company known for dependable service, personal relationships, and helping organizations get the supplies they need to keep their work moving.
In August 2026, entrepreneur Jay O’Malley became the new owner of All-Brand New England. With nearly 25 years of experience in corporate, operations, and distribution, Jay brings a fresh perspective while recognizing the value of what has already been built.
For Jay, All-Brand is about more than products and deliveries. He believes the people you work alongside every day become more than coworkers—they become family. He was drawn to the company’s strong relationships, dedicated team, and commitment to its customers. As a husband and father of two daughters, family is at the heart of what matters most to him, and he brings that same sense of care and appreciation to the All-Brand team.
The people you know, the service you rely on, and the commitment behind it all remain the same. Now, with a new owner and a shared vision for the future, All-Brand is excited to continue finding new ways to serve the organizations that have made us part of their daily operations.
Same people. Same commitment. A new chapter.
What We Believe
Our Mission
To make our customers’ lives simpler.
We make it easier for organizations to get the supplies they need. With a wide selection of products, reliable service, and responsive support all in one place, we simplify purchasing and save you time—so you can focus more on the people you serve.
Our Values
Make It Simple
We make purchasing simple, efficient, and hassle-free. From finding the right products
to ordering and delivery, we streamline the process and eliminate unnecessary steps.
We listen to our customers and take the time to understand how they work. We don't just ask what they need, we look for practical ways to make their jobs easier and solve problems before they become even bigger ones. Be Dependable
We get the details right. We take responsibility, keep our commitments, and work together to deliver consistent products and reliable service, from order to delivery. Communicate Clearly
Good communication makes everything simpler. We listen, ask questions, share information, and keep our customers informed so they always know what to expect. Do the Right Thing
We conduct our business with honesty, integrity, and respect. We believe in doing what is right for our customers, our team, and our business, even when it's not the easiest option. Always Find a Better Way
We don't settle for “the way we've always done it.” We continually look for better products, processes, services, and solutions that can save our customers time, effort, and money.
Customer-Centric Approach
What Makes All-Brand Different
We believe purchasing supplies shouldn't be harder than it needs to be.
We understand our customers have enough to manage without spending their time coordinating orders across multiple suppliers. That's why we bring together food, janitorial supplies, paper products, personal care items, office supplies, and more, giving our customers one source for more of what they need.
But simplifying purchasing means more than offering a wide selection. It means dependable delivery, competitive pricing, responsive service, clear communication, and a team that understands the customers we serve.
Our goal is simple: make it easier for our customers to get what they need, so they can spend more time focused on what matters most: the people they serve.
Our Plans for the Future
Looking Ahead
The future of All-Brand is about building on a strong foundation while continuing to find better ways to serve our customers.
The people you know, the personal service you rely on, and the commitment behind it all remain at the heart of All-Brand. With a dedicated team and a new perspective for the future, we are excited for what comes next.
A strong history. A great team. An exciting future.
The people make the difference.
The People Behind All-Brand
Behind every order, delivery, and customer interaction is a team of people who care about getting it right. Our team brings years of experience, industry knowledge, and a genuine commitment to the organizations we serve.
Get to know the people who help keep All-Brand moving and who are here to support you every step of the way.